Wednesday, December 9, 2009

The Influencers


Be who you are and say what you feel because those who mind don't matter and those who matter don't mind

In this the penultimate Honestly Lay Bare for 2009, we are taking time out to consider who it is that helped shape our understanding of internal audit this year.

Now before we start naming names we want to make a big bold caveat ... this is a list of those that shaped Honestly Lay Bare's thinking in 2009.

Are these people the definitive thought leaders – well only you can say.

So sit back, put your feet up and in no particular order except position number one ... lets start the show.

Todd Davies

Australia is blessed not only with amazing natural beauty, a robust democracy and beautiful women (Tiger please stay away!) but in the humble opinion of Honestly Lay Bare it has probably the highest concentration of first class internal audit thought leadership anywhere on the globe.

We are not sure whether that is because Australia never introduced its version of Sarbanes Oxley which in the view of this humble observer has sucked the spark out of the previously strong North American engine room (note to consultants – the rest of the world is tiring of section 404 research pieces. We KNOW that the costs outweigh the benefits!).

As such it was very difficult to single out any one person in Australia as there are so many to choose from (you know who you are!) but if we had to choose one person – at least until bribes are received from others – it would be one T Davies.

Todd is the Technical and Policy Director at the Institute of Internal Auditors in Australia.

What makes Todd important to how Honestly Lay Bare thinks about the world of internal audit is that, despite being good friends, we are only in agreement about 30% of the time.

To be more precise, a third of the time Honestly Lay Bare has no idea what Todd is talking about (the first time we heard the phrase “resilient futures” Honestly Lay Bare carried on a whole conversation with Todd ignorant to what “resilient futures” meant) and that intellectual vacuum drives us to get ourselves up to speed quick smart.

The remainder of the time we are pushed to codify our thoughts so that we can determine whether we agree or whether we agree to disagree.

And isn’t that the key to being a thought leader?

Someone that pushes our understanding of the profession to a new degree – even at the precise moment that your views may be diagrammatically opposite or not yet formed.

Todd can be found at:

http://twitter.com/todddavies

Francine McKenna

Francine McKenna is the future of thought leadership in the audit space.

And – with due respects to her always high quality writings at http://www.retheauditors.com/ – it has NOTHING to do with what she writes.

It is what she does that is amazing.

To the best of Honestly Lay Bare’s knowledge (a caveat if there has ever been one), Francine’s Twitter following of in excess of 4,100 (yes you read right!) people is the largest following of anyone in the audit space in the Twitterverse.

And that is what makes her the future of thought leadership.

By definition, the people that have chosen (and remember that signing up to be a follower on Twitter is a voluntary act) are seeking to be engaged in the discussions primarily about audit (and Chicago restaurants!) that Francine conducts.

At any one time Francine has a following of more people than all but the largest Institutes of Internal Audit.

By comparison, the Institute of Internal Auditors twitter following as of Tuesday of this week is 275.

That is 6% of Francine’s followers.

Perhaps even the greater comparison is that Francine has the equivalent of 2.5% of the worldwide membership of the Institute of Internal Auditors following her.

What is more powerful – 4,000+ engaged followers or 160,000 members.

There is a huge difference between engaged followers and members and it is that difference will dictate the future of thought leadership in this space.

It will no longer be the sole domain of professional representative bodies.

Game on!

Francine’s twittering can be found at:

http://twitter.com/retheauditors

Cynthia Cooper

It may seem strange to the readers of Honestly Lay Bare that included in the list of people that have most influenced Honestly Lay Bare in 2009 is a person most famous for something that they did in 2002.

Cynthia – as you may recall was the former Vice President of Internal Audit at WorldCom. In 2002, Cynthia and her team of auditors worked together and often at night and in secret to investigate and unearth US$3.8 billion in fraud at WorldCom. At the time, this was the largest incident of accounting fraud in United States history.

The reason why Cynthia is on the list of people that most influenced Honestly Lay Bare in 2009 is – quite simply – she has written the most compelling book on the break down of internal controls that the profession of internal audit probably has ever seen. Her book about her life and the WorldCom fraud Extraordinary Circumstances: The Journey of a Corporate Whistleblower was published in 2008.

If there is one book that Honestly Lay Bare would encourage every current and potential internal auditor to read it would be Cynthia's book. It shows the challenges and risks that she and her team had to take and demonstrates why being in Internal Audit is both a huge privilege and a huge responsibility.

Honestly Lay Bare had the pleasure of meeting Cynthia and spending time with her during a 2008 Australian book tour.

Her courage was admirable but what was more impressive is that - when it mattered most - she stood up and was counted.

How many amongst us can say the same.

Any person that has worked with Honestly Lay Bare since 2008 has received a copy of the book.

Come to think of it – a dream of Honestly Lay Bare is that the 160,000 members of the Institute of Internal Auditors receive a copy of the book with their next membership subscription.

Why?

Read it and you will see.

Cynthia’s book can be found at:

http://www.amazon.com/Extraordinary-Circumstances-Journey-Corporate-Whistleblower/dp/0470443316/ref=sr_1_1?ie=UTF8&s=books&qid=1260264347&sr=8-1

Her consultancy can be found at:

http://www.coopergrouptraining.com/.

And first place goes to .... Mrs Honestly Lay Bare

Lets get something very clear here – Honestly Lay Bare married above his station in life.

Not selling ourself short here – just stating facts.

That fact has had many positive impacts over the last decade none more so than the birth of Auditor 1 and Auditor 2.

But as much as we would like to spend the remainder of today’s update on topics the closest to our hearts we want to thank Mrs Honestly Lay Bare for taking Honestly Lay Bare out of the world of internal audit and in doing so giving Honestly Lay Bare an incredible view back to the world of internal audit.

This has allowed Honestly Lay Bare to see control failings for what they are or were.

This has allowed Honestly Lay Bare to remember that not all managerial errors are deliberate.

This has allowed Honestly Lay Bare to stay sane when that moment that we have all confronted visits us – why exactly am I am auditor!

To Mrs Honestly Lay Bare – thank you.

**
And to all others – I have a sneaking suspicion that you are never going to get to Numero Uno in terms of influencers but second aint bad!

1 comments:

Todd Davies said...

Hi Tom

Glad to see that Mrs HLB gets the #1 spot - well deserved.

I've also been musing as to why the Australian market is such an innovative hotspot at this point of time. There's been a few conditions which converged to provide a great environment for innovation and thinking:

1. While internal audit wasn't mandated here, audit committees were. This was coupled with strong encouragement for the CAE to report to the audit committee chair. Non executive directors don't suffer fools gladly and were looking for foresight and insight on a wide scope (not just financials or compliance). They have set the pace and have really been catalytic for making internal audit an intellectual exercise. Now that this initial catalyst was put in play, innovation is self-perpetuating.

2. The new global risk standard ISO 31000 had it's origins here and in New Zealand. As a result much of the thinking in this document has been mainstreamed over the last 15-20 years and people are pushing the envelope to see what can be done. Again this has been catalytic. (The IIA in Australia has a 18 minute video on ISO 31000 which is free for your readers. This was launched this morning: http://www.iia.org.au )

3. I agree that North America is normally a powerhouse of thinking and that SOX has been a big pill to swallow. Interestingly it seems that IA in North America seems to have been very heavily absorbed in dealing with this, and only seems to be finishing with this now and getting back to business as usual. I also note that reporting to the CFO still seems to be common there, and while this is still the case I suspect North America may punch below it's weight. Having said that, there's a lot of great stuff happening in North America.

4. Lastly, tight coupling of the network. At least twice a year, the CAE's from around 60-70% of Australia's top 50 companies get together to share ideas and best practices and push eachother. I suggest this is now a more potent catalyst than the audit committee reporting line and with these both in place, it creates a great environment for innovation.

As you'll know from your role on the IIA's board in Australia, the IIA has been working behind the scenes on all of these elements in Australia to get the conditions right rather than leaving them to chance.

As for the Resilient Futures work, I suspect that thinking is evolving so quickly that even those at the core have difficulty keeping up with it. I tend to describe them the same way you've described me. ;)